Small batch, slow, soulful clothing…
slow fashion...big heart

Naked Generation creates hand-block printed, naturally dyed, individually unique clothing that celebrates India’s rich textile heritage, that treats the planet with kindness, and nurtures ethical and transparent working practices.

We create prints and pieces with their own individual histories - to bring 70s magic, disruptive freedom and creative fire into the wardrobes of women the world over.

Naked Generation is a sustainable brand forging a new path in the fashion and textile industry by focusing on the preservation and celebration of Mother Earth, so that she can be cherished for future Naked Generations.

Shop our collection


Im in LOVE with the ring, the packaging, the love you put into your products and everything your brand stands for!

F. Page

Seriously in love with my new Hannah dress, I've just ordered the Kate too! Such a beautiful dress, I've hardly taken it off!

H. Bingham-Instagram

Read more about the journey of our brand... from seedling ideas to visiting our factories in Jaipur. We welcome you and thank you for your suppprt!